Company websites track user’s behavior for important information like page views, time on site and bounce rates to help their business. But they also collect our cookie data that can give them a little more personal information that follows you from the different websites you visit. Is it ethical for companies to be able to […]
Companies have to deal with a lot of social media posts about them. Usually complaining about something the consumer experienced. Companies have two options they can either respond to it or ignore it, but respond should they try to defend their company or let the customer be right? Defensive When a company responds defensively it […]
When doing a google search, we usually don’t get any organic results until halfway through the page. So all the results we see above the fold are ads of a big spender. But does spending a lot of money on ads beat the competition? Not always, smaller businesses don’t have the same budget as bigger […]
There are multiple ways we can take care of ourselves and others during the COVID-19 pandemic. Wearing masks in public and practicing social distancing can help prevent the spread of the virus but what is most important is washing your hands as often as possible. Having clean hands at all times can help stop the […]
Now with everything going on in the world, online shopping has become even more popular than it already was. It’s all because of the form and the function of the website that attracts its customers. The homepage needs to grasp the attention of the user and the website needs to be easy to navigate to […]