Why put emphasis on events? Quite simply, versatility is what causes Google Analytics to use the event goal in order to capture the non-pageview things that we might be interested in on a certain website. The biggest difference between events and goals is that events can happen multiple times per session whereas goals only happen […]
There are four ways to track your analytic goals. These goals help you keep track of your business and shows you what you need to improve upon. The four goals are URL destination, visit duration, page/visit goals, and events. Visit Duration Goals This goal simply tracks how many people have been on your site and […]
What are Pages/Visit Goals? Pages/Visit goals is a tool on google analytics that helps a business owner track the number of pages that each visitor sees before they leave the site. When setting this goal up, you can either select greater than or less than for an amount of pages visited. If you choose the […]
Page/Visit Goals This goal has a focus on tracking the amount of pages viewed by the user before they leave your page. This is a very help goal to track because it shows you how successful your page is at capturing user’s attention and then how well you are able to hold their attention. This […]
The use Case for Visit Duration Visit duration has a lot of pros and cons to its use case with the main plus being it can track how long people are on your site with the con being that it only works on a loaded pages event. This means that while it can keep track […]
What exactly are visit duration goals Although it is pretty simple, visit duration goals can be very beneficial. Google Analytics shows a number of things about viewers such as demographics and amounts. Visual duration goals track how many people stay on a website for a certain amount of time. You can also set goals to […]
What are Visit Duration Goals? When you first start to use Google Analytics for your company, it can show you a great deal of information, such as the amount of viewers, the demographic of the viewers, and what those viewers like to do. It also can allow you to set goals for your website and […]
What if I told you there’s a goal you’ll stick to better than your gym membership at New Years? It’s April, and most people have cancelled theirs already. But when it comes to your business, Google Analytics makes it easy to track your goals in 4 ways. URL’s, time, page visits, and event tracking, with […]
As you might have already discovered (or not) through poking around in Google Analytics when it comes to creating and setting goals, there are four main ways to track them: Destination Duration Pages/Screens Per Session Event Do Your Goals Align With Your Objective(s)? In this blog post, I will go into more depth on why […]
Although they may seem like mortal enemies SEO and PPC can actually complement each other in many ways. For example those working on SEO can use AdWords to gain valuable keyword data, whilst those with PPC can use SEO traffic to build up credible remarketing lists. And that’s just for starters. Compliments Both SEO and […]