How Custom Affinity Audiences Can Help You

What’s Custom Affinity Audiences? Custom affinity audiences allow advertisers to create specific audiences that would be more interested in their company, website, or product. Custom affinity audiences are created by using URLs, specific keywords, places and hobbies that people are interested in. How Custom Affinity Audiences Help Brands Custom affinity audiences help brands hone in […]

Analytics Helps Businesses Succeed

Analytics can help your business by keeping track of data that allow businesses to see different trends in things like sales, outreach, and target markets. Being ahead of the trends can give a company a huge advantage over competition. Tech giant, IBM, talks further upon the different ways your business can succeed.