Do you know exactly how each of your website sections perform? Content Grouping is very important when it comes to constructing and analyzing your website offerings. Doesn’t matter what kind of website you have; content performance is essential for every website. Keeping sales organized into charts that can be easily viewed and understood, which can […]
In the digital age, it is important to keep up to date with the different technological advances being made in society. This way, your business can surpass competition and become successful. Now that most companies are online, and use digital media, it can become hard to keep up with which online or digital platform is […]
What Is Content Grouping Content grouping is an interesting feature of Google Analytics. Content grouping lets you group content into a logical structure that reflects how you think your site or app, and then view and compare aggregated metrics by group name in addition to being able to drill down to the individual URL, page […]
Understanding your audience is a crucial part to having a successful online business. Especially since it is a online business and your audience for the most part is interacting with your business online, so you don’t get that face to face interactions that can help you get a better understanding of each potential customer. So […]
What do Behavior Reports do? Behavior Reports are an exciting tool that you can use to help your business grow and succeed. There is a tool that offers you a unique look at different metrics on your website, including the most frequently searched terms on the site, page views, the amount of time spent on […]
Why spend time on experiments in Google Analytics? What is an experiment? An experiment on Google Analytics is a powerful tool to give insight into the most effective page to have on your site. With experiments you can test up to 10 different variations of a landin page for users. Meaning different users will be […]
Site Search and Event Tracking Have you ever wondered what your consumers search for on your website? With Google Analytics there is a feature called Site Search that will create a report that has a lot of different search metrics. Including: terms frequently searched on your site, amount of time spent per search, and number […]
https://www.investopedia.com/terms/d/demographics.asp What Are Demographics? Demographics are socioeconomic characteristics of a population expressed statistically, such as age, sex, education level, income level, marital status, occupation, religion, birth rate, death rate, average age at marriage. There are a number of ways to collect demographic information such as a census and through Google Analytics. Demographics and interest’s data […]
https://www.wordstream.com/blog/ws/2014/09/18/beginners-guide-to-target-markets When taking the steps to advertising a product, it is important to make sure you’re getting responses back from not only the geographic area you targeted but also those outside of the select target. Marketing has gone worldwide which faces the problem of different speaking countries and sections in the United States. Even though […]