Is Email Marketing Dead?

The Golden Age The idea of email marketing was very popular in the early to mid 2000’s. With a new way of outreaching content to consumers the click through rate for email marketing saw its highest rate between 2006-2007. Emails brought new techniques to marketing such as providing personalized content, transactional information, the ability to […]

Is Email Marketing Dead?

What is Email Marketing? Email Marketing is when a company or business sends a commercial message via email to current or prospective customers. The emails can be used to include an advertisement, a request for business, to request donations, or solicit sales. How does a Company Utilize Effective and Ethical Email Marketing? The first step […]