How to Determine the Best Attribution Model

What is an Attribution Model? CLICK ME!!!While using Google Analytics you are offered many different models and reports that you can use to track the actions of your consumers. The Attribution Model is the set of rules that controls how a companies sales and conversions happen in their specific conversion paths. Google gives you the […]

The Importance Of Determining The Best Attribution Model

What Is It?? The Attribution Model is a set of rules that gives you an overview of how a companies sales and conversions are happening in it’s conversion paths. So basically google gives a company the opportunity to see which channel led to a customer buying a product of theirs. This will give them an […]

Ins and Outs of Attribution Model options.

What are attribution models? Attribution models are used so that you can properly credit sales and conversions. They allow you to determine where the user clicked right before they converted. This is another way to follow the user experience, see patterns and determine what is working to create these conversions. What one to use Google […]

Choose the best Attribution model for your business

What is The Attribution Model? The attribution model is how all of your sales and conversions are tracked throughout the interaction between your business and the customers. So if you’re selling chocolates online you can set an attribution model that can tell you the first channel that the customer interacted with that brought them to […]

Selecting The Best Attribution Model For Your Business

What Is It? An attribution model determines how your sales and conversions are tracked within your conversation paths. In simpler terms, google uses this model to give “credit” to a source of user interaction such as a blog post or email campaign. What does this do for you? This report will allow you to see […]