How much money does it really take to have success on Google? Many companies do not have hundreds or even thousands of dollars to spend trying to get themselves to the top. Smaller businesses need to find more creative and unique ways to climb to the top by using keywords, and internal and external links to engage their consumers.
It is much easier to have success on Google when you have millions of dollars in net gain each year. Its the small, local businesses that are looking to grow who need to be much smarter with their money and keywords. Keywords are what drives a Google search. If a website creator chooses the best phrases and words you can climb to the top of the search ranks. SEO protocol is the most crucial asset website creators need to focus on which will allow them to compete in the top tiers of a Google search.