A place for college digital marketing students to collaborate
The Ethical Argument Begins Everyone has encountered cookies before. No, not the sweet but dangerous baked goods. We are talking about the kind found on websites and browsers. Users who don’t really look into the meaning of cookies, probably don’t realize just how large of an impact they serve. For those who know exactly what […]
Social media is always changing and evolving. As a result, this can make it a tricky marketing channel to utilize successfully. However, if done right, it can draw in a lot of consumers to your brand.Try some self promotion. Self Promotion is Good! Companies may struggle with one question: should I self promote? The answer […]
Spotify’s Campaign In 2017, Spotify released a campaign that was completely brand new to music streaming services. This gave users’ a personalized end-of-the-year summary of their music habits. It’s called “Spotify Wrapped”. Ever heard of it? Certainly, everyone has. My Reaction When Spotify started this campaign in 2017, I had just graduated high school. Also, […]
Who even reads emails? Within the past few years, new marketing techniques have been introduced that compliment the latest and greatest technology. Meanwhile, companies are asking themselves an important question. Why continue to pursue emails? Emails no longer perform how they used to. It can be hard to justify using them as a marketing tactic […]
Display ads are one of the most common forms of advertisements on the internet today. Consumers see them when scrolling through social media, or visiting their favorite website, or even watching a video on Youtube. So, if there are so many of these littered throughout the vast expanse of the world wide web, how do […]
The key to beating out competition within the ad space of Bing/Google search results, is not to spend the most money. Instead, you want to use your funds wisely. Those who spend the most, won’t win the most. Instead, the focus should be on figuring out just how much money you can afford to spend […]
Why Help with Child Poverty? Johnson’s Baby believes that every child deserves the chance at a gentle and nourished life. Sadly, this is not always the case. For example, child poverty makes up about 50% of people considered to be living in extreme to poor conditions. Since kids have no option for a steady income, […]
After observing George Do’s video, which explores the concepts of expanding seed keywords, I believe that becoming #1 on Google’s search engine page is completely “do”-able… for most companies. Of course, with broad statements as such, there are going to be exceptions. George used a trekking pole as an example in his video, and showed […]
