Teens & Tweens

Team @Guerillaz Both form and function of a landing page are essential. These particular factors of a site are what seemingly potentials leads may first be drawn to when visiting said website. To start, the form is ultimately how the site flows as a whole or the layout of a web page and its main […]

Is Too Much Self Promotion Social Media Suicide?

Too much self-promotion is not beneficial on Instagram. Oversharing (if done poorly) will produce bad results In fact, Instagram developers actively discourage it. This doesn’t mean you can’t show pictures of your product and your product in use. Just make them interesting so they can work for you. Celebrities tend to self promote their products on Instagram all of the […]

Is Email Marketing Dead?

Email is no longer the “golden age of marketing” like it used to be. More often than not emails get filtered into separate folders like spam and promotions. Some apps even give you the option to unsubscribe if you haven’t opened a companies email in awhile. If the marketing barely reaches the consumer, what’s the […]

The Ad That Almost Got Away

One day I was on my phone planning my spring break trip to Tampa, Florida. At the time, I was frequently searching for low budget vacation gear, specifically bathing suits. After half an hour of no luck, I decided to scroll through Instagram. As I am scrolling through the feed, nothing catches my eye, so […]

You Don’t Need Search Ads to Get Noticed By Your Target Audience

The User Experience When you open Google to search a question or topic, one of the first things you will see are ads for websites at the top. How often do you choose to visit those sites first? Probably not often, and here is why. People Hate Ads It is simple, ads are annoying and […]

How many cookies could the cookie monster eat; if the cookie monster could eat cookies?

Do these images look familiar? If so, you have previous experience with ‘cookie data’. As you can see, the consumer must allow or grant the company to have access to this data. With that being said, as long as there is consent from the consumer it is ethical for digital marketing professionals to have access […]

Advertising Reimagined

The average person will see around 5,000 ads a day according to Joe Pulizzi from the Content Marketing Institute. That is a LOT of noise. But is every message worth hearing? No, which is why we filter what we pay attention to. If the message isn’t enticing, you move on. This is an issue for […]

Email Marketing: Thriving Not Dying

Email marketing is far from dead.

Spending Money To Get On Top?

Right Click Ads And Pop Up Ads Consumers hate ads, but without them, consumers wouldn’t know what they are buying. When searching through google, advertisements relating to your search will inevitably pop up on the side of the web page. Usually ads that pop up immediately and grab your attention are paid for. Ads that are […]

Ways You Can Expand Topics On Your Website

Ways To Expand Topics On Your Website: Linking Website Links:  If you link something  to your campaign website under what you are supporting, it will expand the ways your website will be reached. You can even add a link that leads to another popular website that gives more information about the cause you believe in. […]

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