Experimenting in Google Analytics

Why spend time on experiments in Google Analytics? What is an experiment? An experiment on Google Analytics is a powerful tool to give insight into the most effective page to have on your site. With experiments you can test up to 10 different variations of a landin page for users. Meaning different users will be […]

How Can Demographics Help Grow Your Business?

https://www.investopedia.com/terms/d/demographics.asp What Are Demographics? Demographics are socioeconomic characteristics of a population expressed statistically, such as age, sex, education level, income level, marital status, occupation, religion, birth rate, death rate, average age at marriage. There are a number of ways to collect demographic information such as a census and through Google Analytics. Demographics and interest’s data […]

How Can Audience Reports Help Your Business Grow?

Should I use Google Analytics? In today’s ever changing digital world, everything is moving at a faster pace and it is becoming more and more difficult to track data and see where your company stands. Google Analytics is the solution to this growing problem by offering the user Audience Reports. These reports are able to […]

Are Audience Reports Able To Improve Your Company?

So What Do Audience Reports Do?? Audience reports are available through Google Analytics to offer your company some information about your users characteristics. Some very important things it offers is the demographics of your users, so you are able to know who you are or should be targeting. Also you can find out the interests […]

Are Audience Reports Worth Using?

Important Features Within these reports you are able to gain valuable insights on demographics of your users. This includes gender, age, language, location, etc. Additionally, you are able to track behavior of your users such as time spent on your site, frequency of visits, and clicks. Most importantly you are able to see the path […]

How Behavior Reports Can Help You Gain Insight On Your Consumers

Site Search and Event Tracking Have you ever wondered what your consumers search for on your website? With Google Analytics there is a feature called Site Search that will create a report that has a lot of different search metrics. Including: terms frequently searched on your site, amount of time spent per search, and number […]

Geographic ‘Gray’ Areas

https://www.wordstream.com/blog/ws/2014/09/18/beginners-guide-to-target-markets When taking the steps to advertising a product, it is important to make sure you’re getting responses back from not only the geographic area you targeted but also those outside of the select target. Marketing has gone worldwide which faces the problem of different speaking countries and sections in the United States.  Even though […]

Google Analytics: Audience Tracking Tools that will improve your Social Media

Google Analytics is a great tool to use for audience tracking. Audience tracking is a feature on Google Analytics that allows users to receive live reports on who visits their page, and overall insights on the audience such as their demographics. These tools are essential in giving useful information to businesses, firms, and people on […]

What Can Audience Reports Do For Your Small Business?

Is Google Analytics for me? As a small business there is a lot to consider and it can be challenging to determine what to spend time and resources on. Especially in the growing digital world it is becoming more important to keep up to date with tracking and digital efforts. One of the perks of […]

Tools for SEO Beginners

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